COAST.

COUNTRYSIDE.

COBBLED STREETS.

There are some who don't yet know what the Humber region has to offer, but it's only a matter of time.

This is a place shaped by the tides and the seasons, just minutes from a rugged coastline, that is brimming with quaint villages, proud historic and industrial towns, areas of outstanding natural beauty and Yorkshire’s only maritime city, which was recently named as one of the UK’s most ‘up and coming’ places by The Sunday Times.

From white phone boxes to the emblematic Grimsby Dock Tower, minsters and museums to piers and promenades, Hockney Country and the Lincolnshire Wolds to the otherworldly coastal charm of Humberston Fitties, this region always dares to be different, wherever you are. It’s a place that’s full of surprises, risk takers, offbeat humour and an instinctive flavour for understatement.

It’s also home to so many creative and cultural venues, with art galleries, live music, boutique markets and fine dining throughout the region and an emerging bohemian quarter on Hull’s marina waterfront.

Well connected, well-educated and almost ridiculously affordable, this is a region that’s changing. But very much on its own terms.

Come and play a part. Shape a place where more and more people are choosing to live, work, study, play and visit.

Before everyone finds out.

CITY LIVING

Hull City

DARING TO BE DIFFERENT

Hull's never looked, felt or sounded better. Stroll by the fountains in Queen Victoria Square, through to the Italian-style plaza surrounding Hull Minster, before entering the revitalised Fruit Market. Once a collection of derelict warehouses, now ripe with brand-new bars, art galleries and gig venues. All this by Hull Marina, which rekindles the bohemian charm of the Baltic capitals across the North Sea. Just who do we think we are, eh?

TOWN AND OUT

Beverley Town

LOCATION, LOCATION, LOCATION

Every one of East Yorkshire and the Humber’s picturesque, historic, bustling market towns is steeped in a rich heritage and culture. All have a character, rhythm and charm of their own, ideal for those looking to find something that’s ‘just right’, and within easy reach of the city, the country and the coast.

COUNTRY LIFE

Lincolnshire Wolds, Countryside

WHAT’S THAT SOUND? IT’S YOU, THINKING.

Our countryside is renowned for its rolling hills and luscious landscapes.The Yorkshire and Lincolnshire Wolds are among the great undiscovered gems of the English countryside: A combined 600 square miles of glorious chalk hills, woods, valleys arcing up from the southern slopes near the Humber estuary before crashing into the rough, salt-whipped sea in the east. On the way you’ll pass through a host of snug, bricky picture-postcard villages like Welton, Brantingham, Walkington, Tattershall and Coningsby, generously peppered with quaint houses, and cosy, country pubs.

A quintessential English landscape. Without all the traffic, tea shops and second-homers.

COAST TO COAST

NOW, PICTURE THIS...

You’re taking in some of the UK’s most rugged and charming countryside, from tiny fishing villages clinging to rocky cliffs, to glorious stretches of golden sand and family-friendly seaside resorts. Standing in broad sunshine, you watch the fishing boats come in ahead of you, as people stroll along the clifftop path behind. As puffins and razorbills speckle the coast, competing with windswept Georgian country homes, seal-strewn sand dunes, defiant chalky lighthouses, and the county’s best chippies, you realise something. This isn’t a trip. You live here.

THEY SAID IT WAS THE END OF THE LINE.
TURNS OUT IT WAS JUST THE BEGINNING.

Never been here before? You’re in for a treat. Around a million of us sit in ‘frontier country’ on the patch of land that forms around the shores of the Humber Estuary.

Middle of nowhere? Wrong. Well, half-right. Because we are slap bang in the centre of the country – about halfway between Edinburgh and London. So if you think about it, it’s almost the perfect location. Far enough to make a fresh start, close enough to everywhere familiar.

Transport Map

Road

Whether you're headed north or south, both London and Edinburgh are only around 200 miles away. As for cities closer to home – Leeds, York, Lincoln and Sheffield – you can reach them within the hour.

Rail

...or take the fast train and you can be in London in less than three hours. Birmingham in two and half. York, Leeds, Sheffield, Manchester and Liverpool: they're all a quick, direct train ride away too. Plus, thanks to a brand-new, hi-tech fleet of Hull Trains, you'll probably find the journey more comfortable than you're used to.

Sea

Dutch Dash? Romance in Rotterdam? Break in Bruges? Take the overnight ferry instead. We run two every day: Hull-Belgium and Hull-Netherlands. And some say the sail there is a holiday in itself...

Air

From Humberside Airport alone, you can fly to pretty much anywhere in Europe. As well as to over 800 destinations worldwide. And there's always Doncaster, Sheffield, Leeds Bradford and East Midlands airports: all within an hour's drive. Manchester Airport? Just two hours away.